Hiring Public Relations Specialists

What to Expect

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Via OOH: Public relations specialists handle organizational functions, such as media, community, consumer, industry, and governmental relations; political campaigns; interest-group representation; conflict mediation; and employee and investor relations.

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Public relations specialists must understand the attitudes and concerns of community, consumer, employee, and public interest groups to establish and maintain cooperative relationships between them and representatives from print and broadcast journalism.

What to Pay

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The public relations specialist with an impressive portfolio of work should earn about $28.44 an hour¹.  That’s an hourly savings of $8.61 compared to the public relations specialist who is hired as a full-time employee with benefits².

¹Based on 2010 national estimates for this occupation (via U.S. Bureau of Labor Statistics.)
²Based on a total compensation cost of 30.3% (via EBRI.)

External Resources:

1. Complete Reference Checking Handbook
2. Finding, Hiring, and Keeping Peak Performers: Every Manager’s Guide
3. A Quick Guide to the Most Important Decisions Managers Have to Make